Top Tech Influencers to Follow in 2026
The top Tech influencers shape how millions discover, understand, and purchase technology. In 2026, these creators drive product launches, educate consumers on emerging trends, and influence billions in purchasing decisions across consumer electronics, software, and digital services.
This guide profiles 20 top tech creators across YouTube, TikTok, and Instagram. Each profile includes follower counts, content specialties, and what makes them valuable to audiences and brands. Whether you're looking to follow trusted reviewers, partner with creators for campaigns, or understand the tech influencer landscape, this list provides clear, actionable insights into the voices leading technology content today.
Top 20 Tech Influencers in 2026
This curated list spans multiple platforms and tech niches—from smartphone reviews and PC builds to AI trends and productivity software. We've prioritized creators with strong engagement, consistent output, and genuine influence over purchasing decisions and industry conversations.
Top Tech Influencers on YouTube
YouTube remains the dominant platform for in-depth tech content. Long-form reviews, detailed tutorials, and comprehensive product comparisons thrive here, making it essential for serious tech consumers and B2B decision-makers researching purchases.
1. Marques Brownlee (MKBHD)
Marques Brownlee delivers premium smartphone and consumer electronics reviews with unmatched production quality. His thorough testing methodology and clear explanations make complex tech accessible to mainstream audiences.
Subscriber Count: 19.6 million
Content Niche: Smartphones, consumer electronics, electric vehicles, tech interviews
Profile Link: https://www.youtube.com/@mkbhd
2. Linus Sebastian (Linus Tech Tips)
Linus Tech Tips covers everything from budget PC builds to enterprise server setups. The channel's mix of entertainment and technical depth attracts both enthusiasts and IT professionals.
Subscriber Count: 15.9 million
Content Niche: PC hardware, gaming setups, networking, tech experiments
Profile Link: https://www.youtube.com/@LinusTechTips
3. Austin Evans
Austin Evans focuses on accessible tech reviews for everyday consumers. His "This Is" series breaks down whether products are worth buying, making him valuable for purchase-intent audiences.
Subscriber Count: 5.6 million
Content Niche: Budget tech, gaming consoles, PC builds, product comparisons
Profile Link: https://www.youtube.com/@austinevanss
4. Jonathan Morrison (tldtoday)
Jonathan Morrison creates cinematic tech content that emphasizes design and user experience. His aesthetic approach resonates with creative professionals and Apple ecosystem enthusiasts.
Subscriber Count: 2.8 million
Content Niche: Apple products, creative workflows, premium consumer electronics
Profile Link: https://www.youtube.com/@tldtoday
5. Unbox Therapy (Lewis Hilsenteger)
Lewis Hilsenteger is one of the top tech creators. He built Unbox Therapy around first impressions and unique gadget discoveries. His unboxing format drives viral product awareness and early adoption trends.
Subscriber Count: 18.1 million
Content Niche: Gadget unboxings, unusual tech products, first impressions
Profile Link: https://www.youtube.com/@unboxtherapy
6. TechRax
TechRax creates viral destruction videos testing device durability. While unconventional, these extreme tests generate massive engagement and product awareness.
Subscriber Count: 7.3 million
Content Niche: Device durability tests, viral tech experiments
Profile Link: https://www.youtube.com/@TechRax
Top Tech Influencers on TikTok
TikTok excels at viral tech tips, quick product demos, and trend-driven discovery. These top technology influencers leverage short-form video to reach younger audiences and drive impulse purchases through engaging, bite-sized content.
7. Michael Fisher (MrMobile)
Michael Fisher combines nostalgia with modern tech analysis, exploring how devices have evolved. His smartphone reviews and retro tech content appeal to both enthusiasts and general consumers.
Follower Count: 487K (TikTok)
Content Niche: Smartphones, mobile technology, tech history
Profile Link: https://www.tiktok.com/@theMrMobile
8. Sarah Dietschy
Sarah Dietschy bridges tech and creative content, focusing on tools for creators. Her authentic personality and behind-the-scenes approach resonate with content creators and digital nomads.
Follower Count: 89K (TikTok)
Content Niche: Creator tools, cameras, productivity tech
Profile Link: https://www.tiktok.com/@sarahdietschy
9. Justine Ezarik (iJustine)
Justine Ezarik pioneered tech lifestyle content with approachable reviews and Apple ecosystem coverage. Her longevity and authentic personality maintain strong audience trust.
Follower Count: 1.8 million (TikTok)
Content Niche: Apple products, gaming, tech lifestyle
Profile Link: https://www.tiktok.com/@ijustine
10. Arun Maini (Mrwhosetheboss)
Arun Maini creates data-driven smartphone comparisons and tech explainers. His analytical approach and production quality make complex topics digestible for mainstream audiences.
Follower Count: 2.4 million (TikTok)
Content Niche: Smartphones, tech comparisons, industry analysis
Profile Link: https://www.tiktok.com/@mrwhosetheboss
Top Tech Influencers on Instagram
Instagram serves visual tech storytelling through Reels, carousel posts, and Stories. These best tech influencers use the platform for product highlights, quick tips, and behind-the-scenes content that complements their longer-form work.
11. Rene Ritchie
Rene Ritchie provides expert Apple analysis and tech industry commentary. His background in tech journalism brings credibility to his content and attracts decision-makers.
Follower Count: 87K
Content Niche: Apple ecosystem, tech strategy, industry trends
Profile Link: https://www.instagram.com/reneritchie
12. Kevin Nether
Kevin Nether showcases premium tech products with clean, minimalist aesthetics. His photography-forward approach appeals to design-conscious consumers.
Follower Count: 124K
Content Niche: Premium gadgets, tech photography, product design
Profile Link: https://www.instagram.com/kevin_nether
13. Brian Tong
Brian Tong delivers quick tech news, reviews, and industry insights. His energetic style and rapid content output keep audiences informed on emerging trends.
Follower Count: 76K
Content Niche: Tech news, product reviews, gadget recommendations
Profile Link: https://www.instagram.com/brian_tong
14. Judner Aura
Judner Aura focuses on smartphone photography and mobile tech. His visual content demonstrates real-world device capabilities, influencing purchase decisions for camera-focused users.
Follower Count: 312K
Content Niche: Smartphone photography, mobile devices, camera tech
Profile Link: https://www.instagram.com/judner
15. Alex Costa
Alex Costa blends lifestyle and tech content, covering gadgets that fit modern professional life. His approach attracts audiences interested in practical tech for everyday use.
Follower Count: 3.1 million
Content Niche: Lifestyle tech, productivity gadgets, everyday carry
Profile Link: https://www.instagram.com/alexcosta
Emerging & Diverse Top Technology Influencers to Watch
Emerging creators bring fresh perspectives and niche expertise to tech content. These voices often develop highly engaged communities around specialized topics, making them valuable for brands targeting specific audiences or exploring new channels.
16. Ali Abdaal
Ali Abdaal combines productivity systems with tech tool reviews. His evidence-based approach to digital tools attracts professionals optimizing their workflows.
Platform: YouTube, Newsletter
Follower Count: 6.1 million (YouTube)
Content Niche: Productivity tech, digital tools, workflow optimization
Profile Link: https://www.youtube.com/@aliabdaal
17. Matt Navarra
Matt Navarra tracks social media platform updates and digital trends. His real-time analysis makes him essential for marketers and tech professionals.
Platform: Twitter/X, Newsletter
Follower Count: 241K (X)
Content Niche: Social media trends, platform updates, digital marketing
Profile Link: https://twitter.com/MattNavarra
18. Ben Thompson
Ben Thompson writes Stratechery, offering deep strategic analysis on tech business models. His subscriber-based model attracts executives and strategic thinkers.
Platform: Newsletter (Stratechery)
Follower Count: 150K+ subscribers
Content Niche: Tech strategy, business models, industry analysis
Profile Link: https://stratechery.com
19. Lenny Rachitsky
Lenny Rachitsky provides product management and growth insights for tech companies. His newsletter serves product leaders at major tech firms and startups.
Platform: Newsletter, Podcast
Follower Count: 750K+ subscribers
Content Niche: Product management, growth strategies, SaaS
Profile Link: https://www.lennysnewsletter.com
20. Packy McCormick
Packy McCormick explores technology trends, startups, and future scenarios through Not Boring. His narrative style makes complex tech strategies accessible to broader audiences.
Platform: Newsletter
Follower Count: 200K+ subscribers
Content Niche: Tech trends, startup strategy, future tech
Profile Link: https://www.notboring.co
How We Ranked the Best Tech Influencers
Our ranking methodology evaluates top technology influencers across multiple factors to ensure this list serves both consumers and marketing professionals:
Engagement Rate: Comments, shares, and meaningful audience interaction—not just follower counts
Audience Size & Reach: Platform presence and cross-platform influence
Content Consistency: Regular publishing schedules and sustained quality
Niche Relevance: Expertise depth in specific tech categories (reviews, tutorials, industry analysis)
Purchase Influence: Demonstrated impact on audience decisions and product adoption
Platform Performance: Native success on each platform's unique format and algorithm
This transparent approach ensures the list reflects genuine influence for followers seeking trusted voices and brands evaluating partnership opportunities.
Work With a B2B Influencer Marketing Agency Built for Tech
Discovering the right tech influencers is just the start. Cherry Lane Media executes complete B2B influencer campaigns for SaaS companies, tech brands, and go-to-market teams seeking credible voices that drive real business outcomes.
Our B2B influencer agency handles everything: strategy development, creator sourcing across LinkedIn and social platforms, campaign management, and performance measurement. We prioritize trusted, niche-relevant creators over mass outreach.
Whether you're launching products, building category authority, or accelerating growth, we connect you with influencers who move your specific audience.
